When you create your Google Ads campaigns, you have the opportunity to really enhance your ads with all different sorts of ad extensions such as site link, callout, call, app, location, price, and etc. Why should you use ad extensions? There are three primary benefits of using ad extensions: Get more space on SERP (Search Engine Result Page) Your ads will get more space on the search engine result page. It means that the size of your ad is actually bigger than other ads. The more space you get, the higher the CTR will be because of the visual impact is more powerful. Offer users more options This is a big thing. By giving people more options, you are letting people know more about your company and your product & service. Those extensions tell people more information and make them easy to click the one they want. Increase quality score The quality score is made up of CTR, relevance, and landing page experience. If you have ad extensions such as site...